Versace - The birth of a luxury powerhouse
Considering the success of Versace today, the brand’s story began relatively recently in the late 1970s when the fashion house was founded by Gianni Versace.
Versace was essentially founded as family firm with both Gianni’s younger sister, Donatella, and older brother, Santo, helping out in the business. .
The brand then went on to create everything from furniture lines to lighting and wallpaper, keeping the late founder’s love for theatre, sculpture, dance and painting alive in its designs. It’s this nod to all art forms that exalts Versace Home’s creations from humble home furnishings to actual works of art and makes the interior design-obsessed weak at the knees.
Versace’s sartorial lines are evidence of its expertise in working with materials, so it’s unsurprising that the brand really excels in soft furnishings for the home. Pure silk, super-soft cotton and velvet are firm favourites and usually the fabrics of choice for its exquisite cushions, bedding, towels and rugs. Daring prints are also an integral element to many of its textile pieces. Whether Versace Home makes is always a spellbindingly beautiful result.
Greek and Baroque emblems are ubiquitous across its vases, ashtrays and dinnerware, which are sculpted with a strong presence of crystal and porcelain by esteemed tableware brand Rosenthal. Marble, golden accents and silk shades distinguish its table lamps, this is an area Versace Home conducts a fantastical mixy of workmanship and stylepaired with Rosenthal to create fashionable stemware, silverware and china dinner-party essentials.
Versace Home’s portfolio of fashion-forward furniture consists of out-of-this-world designs. Colour palettes often revolve around black, gold and white shades, and are juxtaposed with slick lines.Excess is clearly the quintessence of the brand when you take a look at its show-stopping leather beds, seating options with an overstated attitude and storage solutions fit for five-star hotels. .